Tag: news
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Crisis Communications: Insights from University Of Oregon’s Professor Kelli Matthews
As we’ve seen in previous blogs, public relations can be very volatile. They can either make or break a company or individual. I recently had the privilege of discussing PR recovery and crisis communications with a seasoned PR expert and Professor at the University of Oregon, who shared some invaluable thoughts on the topic that…
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The Explosive Comeback No One Saw Samsung Doing
In 2016, Samsung found itself in a bit of trouble when its flagship smartphone, the Galaxy Note 7, caught fire. Videos started popping up showing these new phones catching fire or charring someone’s pocket, leading to airlines banning them altogether. Many memes made fun of the company, and customers were all already very upset. Samsung…
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PR’s Hand in Bringing Philip Schofield’s Back to TV
Philip Schofield, the caring British TV actor, is making headlines as he returns to the television spotlight after dealing with significant public scrutiny. You might know him from shows like This Morning and Dancing on Ice. But today, we will be talking about not just Schoufield’s amazing comeback story but also an incredibly interesting case study in public relations strategy.…
